MBP to launch designer hotel brand
Marcus Brewster Publicity (MBP) has been awarded the PR contract to launch the highly anticipated Hotel Missoni Cape Town. MBP will provide a premium 360 degree strategic communications service from the firm's corporate and commercial practice areas including media and stakeholder liaison, reputation management, ambassador programmes and brand promotion leading to the hotel's opening in Spring 2010.. Hotel Missoni is a new luxury hotel concept, and the Rezidor Hotel Group holds the worldwide license agreement for development in that category. Located in the city's central business district (CBD), Hotel Missoni Cape Town will feature 157 designer rooms, a signature Missoni Cucina restaurant with private dining, a Missoni bar, a spectacular rooftop terrace with a cantilevered swimming pool and views of Table Mountain, a full spa and small meeting rooms.
Grey Pebbles is appointed to re-programm Maplanga
Grey Pebbles Design Studio has been appointed to revise the PHP based programming, in particular the Content Management Systems, on the Maplanga Africa website.
Maplanga is a South African Tour Operator and the South African office for a number of lodges and safari operators based in key areas that are on the top of any traveller to Africa's wish list.
Grey Pebbles Design Studio specialises in Graphic Design, Website Design and Programming, Online Marketing and Printing services.
Visit our website www.greypebbles.com to get more information, or contact us at (012) 3478492.
Alphabet Soup wins African Palace Online Casino
Alphabet Soup was recently awarded the strategic planning and media buying for African Palace Online Casino in a three way pitch. African Palace Casino is part of one of the online industry's leading full-service casino groups. Its mission is to provide quality entertainment to people who enjoy gaming, by giving them the opportunity to do so in a safe, fun, fair, regulated and secure environment.
Alphabet Soup will be handling all television strategy, planning and buying which commenced in June 2009.
Alphabet Soup is a specialist media consultancy, specialising in media strategy, media planning, and media buying in areas of ATL, BTL, Internet marketing, sponsorships, promotions and non-traditional media.
Wisdom Keys Group wins new account
Wisdom Keys Group have won the Coega Development Corporation marketing services account in a four-way pitch following a stringent tender process with joint venture partner Advertising Empire based in Port Elizabeth. The PR aspect of the account was retained by Meropa.
Rezidor Hotel Group renews MBP contract
Rezidor, one of the fastest growing hotel groups in the world, has renewed its PR contract with Marcus Brewster Publicity (MBP) for a third year. The Brussels-headquartered hotel group has further raised the PR retainer by 30% for the next 12 months in recognition of the sizeable role MBP plays in furthering their business case in Africa.
In November 2006, Rezidor was listed on the Stockholm Stock Exchange. Carlson Companies is the main shareholder.
e.tv secures TLC account
e.tv has secured 12 months of national cross-platform washroom advertising space owned by TLC, to promote the local broadcaster's programming line up. e.tv will strategically rotate its creative across the various platforms - washroom frames, mirror media, door wraps and mirror decals, to keep its advertising one step ahead of actual broadcasts.
DSTV Compact signs with Mamba Media into 2010
Mamba Media's cartoon format communication has inked another long term contract, this time with DSTV Compact until January 2010.
New account win for Lowe Bull Johannesburg
Lowe Bull Johannesburg has been awarded the Medal Paints account. The agency will be working in conjunction with the client to produce a campaign comprising television, radio, print, outdoor, in-store and promotional activities.
Firestarter Publicity tasked with publicity campaigns
Firestarter Publicity will manage all publicity requirements for the 2009 Bride/Bruid supplements from the woman360 stable.
FAIRLADY BRIDE & SARIE BRUID are packed full of inspirational trends and ideas for brides-to-be and will hit the stands on the 16th September.
Check out their online portals at http://www.fairlady.com/brides and http://www.sarie.com/sarie-bruid.
SAB's Brutal Fruit signs Primall Media for new flavour campaign
SAB spirit cooler brand Brutal Fruit has appointed Primedia Unlimited subsidiary Primall Media to promote its new flavour to ladies in close proximity to point of purchase. The new Berryluscious campaign has gone public in Cape Town and Pretoria and will continue to dominate mall advertising packages at the V&A Waterfront and Brooklyn Mall until January 2010.
Ster Kinekor Entertainment appoints Craving Novity as PR Agency
Independent public relations agency, Craving Novity, has been awarded the Ster Kinekor Entertainment PR account handling all profile, product and brand PR for Playstation hardware and software as well as Independent DVD titles. Craving Novity will be responsible for generating awareness across traditional media platforms as well as breaking new barriers through creative, tactical, engaging PR executions.
Rand Show appoints Stone in preparation of brand new show in 2010
Stone, Johannesburg-based strategy and communication consulting firm, has been appointed by the owners of the Rand Show as strategy and communication partners to revitalise the Rand Show for 2010 as Gauteng's favourite family event. Work has already commenced to reinvent the 115 year old annual event as a wholesome family-directed consumer showcase.
PRIMEDIA@HOME wins two new JD Group accounts
PRIMEDIA@HOME, South Africa's leading direct to home distributor of advertising material, tendered for and won two new retailer accounts within the JD Group, Joshua Doore and Morkels.
JD Group is South Africa's foremost differentiated furniture retailer operating through eight chains in southern Africa and one in Poland and is listed on the JSE Limited.
"PRIMEDIA@HOME is proud to add Joshua Doore and Morkels to our already existing JD Group client base namely Russells, Hi-Fi Corporation and Supreme. We look forward to a long and fruitful partnership with the JD Group brands," says Warwick Corder, CEO of PRIMEDIA@HOME.
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