Job title: Digital Marketing Manager
Employment type: Full Time
Experience: 4 to 8 years
Salary: R30000 to R60000
Job published: 21 July 2022
Job reference no: 349353836

Job Description

If you are a versatile, creative and strategic marketer, with an understanding of the Web 3 space, a passion for digital marketing, an interest in the retail / fashion industry and you have a good media network, then this opportunity to join a very unique global business could be just what you have been looking for! 

Objectives of this role
- Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
- Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration
- Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
- Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and     recommendations on tactics
- Partner with email, performance marketing, and web teams to design, test, and evolve lead-nurturing tactics

Skills and qualifications
- Bachelor’s degree (or equivalent) in marketing, business, or related field
- Excellent written and verbal communication skills
- Proven experience developing marketing plans and campaigns
- Strong project management, multitasking, and decision-making skills
- Metrics-driven marketing mind with eye for creativity
- Experience with marketing automation and CRM tools

Preferred qualifications
- Proficiency with online marketing and social media strategy
- Proven experience designing interactive applications and networking platforms
- Willingness and ability to travel